Thanksgiving Progress

Before we were off to Thanksgiving break, I completed a little bit more research for my original work marketing campaign. The third step of my marketing campaign will be to actually create marketing content for my nonprofit, Project Munay, so I felt that it would be beneficial to look into the topic of content marketing and its overall benefits in the field of digital marketing. I read an article that discussed the objectives and strategy behind content marketing, and I was also able to learn about the brief history behind content marketing, which was particularly interesting to explore. This information will be extremely crucial as I continue with my original work. During Thanksgiving break, I was able to get a lot done for part two of my original work, which is creating the marketing plan for my nonprofit. I was able to conduct more research on the components that go into a marketing plan, and I ended up completing many different pages on my marketing plan, such as the objectives page, target audience page, and competition page. Thanksgiving break was also a much needed time to relax and spend time with family too! In terms of my interviews, I am still in the process of conducting my final informational interviews. I am waiting to hear back from a few professionals, but I am overall excited to do some more interviews to learn more about their experiences in marketing.

(Image provided from Wix)