A Relaxing Spring Break

The week before spring break, I had a mentor meeting with Mrs. Edmondson, during which I was able to ask many of the questions I had that came from my final product research. I spoke with Mrs. Edmondson about Kendra Scott’s general marketing approach in terms of if the brand targets a specific audience/generation through their marketing. We also discussed Kendra Scott’s involvement with various social causes outside of the three main ones they support. Mrs. Edmondson then gave me an introduction to the topic of influencer marketing by speaking about her past involvement with it and its overall role at Kendra Scott. I have a chat scheduled with three of Mrs. Edmondson’s colleagues about the topic of influencer/social marketing, which I am so beyond excited about! During spring break, my family and I were able to safely leave town for the week. I was able to continue work on my final product during this time as I sent out my survey to as many friends and students as possible and began work on my research paper. I made great progress on my paper this week while still taking some much-needed time to rest. I am excited to continue work on my product and get these last few months of my senior year going!

(Image provided from Wix)